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CASE STUDY #6:
From Clicks To Culture Change For 16,000 Users
How we turned 18 months of resistance into bottom-up advocacy
How we shifted focus from technology metrics to meaningful transformation
Our Approach: We shifted from corporate mandates to peer influence. We identified natural influencers within the organization and equipped them with behavior-focused tools to create sustainable bottom-up adoption momentum.
How we turned 18 months of resistance into bottom-up advocacy
A massive technology implementation across 100 countries was being measured by simple usage metrics, clicks, logins, time spent. Traditional metrics were failing to drive meaningful change and sending conflicting messages about what mattered.
We shifted focus from technology metrics to business and people outcomes. Our Gap Assessment revealed the need to link tool adoption to sustained cultural change rather than just usage statistics, creating meaningful performance metrics.
The Challenge:
Our Approach:
The transformation:
Consistently developed
across all teams
Independently identified
Collected and gap assessment completed
Linked to meaningful performance metrics
Baseline
Data
measurable attributes
Metrics
Model
Business Outcomes
